Crafter’s Companion

Completion: August 2025

Location: Darlington

Industry: Arts & Crafts

Project Information

Modella Capital has completed the sale of Crafter’s Companion, the company founded by TV Dragon Sara Davies. The business was rescued, in partnership with Sara, and returned to profitability through a hands-on, financial and operational transformation during our ownership.

Working alongside management, we recalibrated the finances and stabilised all operations in the face of an extremely challenging macroeconomic environment, including the introduction of adverse US tariff changes. The business is now on a strong, profitable trajectory and has been acquired by Maven Partners, as part of their efforts to provide investment to the North East.

This transaction reflects Modella’s ability to deliver business transformation in complex situations at pace; and builds on our track record with businesses such as Hobbycraft, The Original Factory Shop and TGJones (formerly WHSmith).

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